Lots of businesses
come to us at Everything Vibrant
for their promotional merchandise, such as t-shirts, transfers and stickers. A
popular question we are often asked about is the difference between screen
printing t-shirts and digital printing.
As a business
owner, the one factor that is most probably at the top of your mind, when you
are looking for promotional materials, is the cost. So it’s good to know that
in most cases, digital printing is cheaper than screen printing t-shirts, not
in all cases, but in most cases.
This cost
differential is because of the methods used in each type of printing, with one
method being cheaper than the other because it is quicker to set up.
Screen printing t-shirts
This method is
costly to set up because the image is transferred to the fabric using a
separate screen or stencil for each of the individual colours. This usually
limits the number of colours in the design to just 3 or 4, which creates a more
hand crafted appearance compared to a photo quality finish, which is necessary
for most complex designs.
If you have large
orders, then the setup costs can appear pretty minimal compared to the overall
cost of the total order, so this might not be a problem to you.
Digital fabric printing
The reason why
this method is cheaper than screen printing for t-shirts, is because there is
no extensive set up. You just load your design to the computer, send it to the printer
and your design is printed onto the transfer or fabric. Using this method for
small, customised orders, which is the type of order we receive from most
businesses, allows you to have printed apparel at a fraction of the cost,
compared to using screen printing for your t-shirts.
So if you want
small, customised orders for your business, digital fabric printing is a much
cheaper option than screen printing t-shirts.
With the digital
printing method, we can actually provide you with transfers and stickers or we
can print them onto the t-shirts for you. The beauty of this method is that it
is a fast and cost effective way to create your promotional products and
increase the exposure of your brand within the community.
We also have mugs,
stubby coolers, badges, signage, pennants and ribbons that can be used in your
promotional campaigns. Just pop in and have a chat with us or go to our
website. We look forward to helping you expand your business.
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